In perhaps the most anticipated giveaway of the 2025 baseball season, the first 18,000 fans in attendance Thursday night at Yankee Stadium received George Costanza bobbleheads featuring the beloved “Seinfeld” character asleep under his desk.
Safe to say Yankees fans were excited for George Costanza bobblehead night … this was taken five hours before first pitch.
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Hours before first pitch between the Red Sox and Yankees, the lines of hopeful bobblehead owners stretched around the stadium, with excitement palpable on social media.
As has so often become the case with hot giveaway items in recent years, namely those involving Shohei Ohtani and Paul Skenes, the bobbleheads became an instant hit on the secondary market, with many completing sales on eBay before ever having the item in-hand.
According to eBay’s research tool Terapeak, three of the bobbleheads have sold for $200 or more, with 20 fetching $185 or more. Thus is the power of "Seinfeld" and Costanza's popular storyline working as the Yankees' traveling secretary.
Other Costanza bobbleheads trade on eBay frequently as well, including last year’s giveaway from the Yankees’ “Seinfeld Night,” which features Costanza wielding a bat.
Will Stern is a reporter and editor for cllct, the premier company for collectible culture.