SACRAMENTO, Calif. – Today, the Sacramento Kings announced the launch of Kings Collectibles, a new initiative created in collaboration with cllct, a forward-looking platform dedicated to transforming how fans engage with sports memorabilia and storytelling.
Kings Collectibles will establish a foundation for the franchise in the rapidly evolving collectibles space, creating new ways to celebrate Kings history across Rochester, Cincinnati, Kansas City, and Sacramento, while building innovative engagement opportunities for the next generation of fans. The initiative reflects the organization’s continued focus on deepening year-round fan connection beyond the game experience.
“Kings fans are the most passionate in sports, and we are always looking for meaningful ways to strengthen that connection,” said Sacramento Kings President of Business Operations John Rinehart. “This launch of Kings Collectibles represents an important step in building a modern collectibles ecosystem around our franchise, one that honors our history, embraces innovation, and creates new opportunities for fans to engage with the Kings in authentic and lasting ways.”
“Collecting has become one of the most powerful ways fans connect with sports today - and it’s no longer limited to lifelong hobbyists,” said cllct Founder Darren Rovell. “With millions of people collecting and sharing moments in real time, the Kings are uniquely positioned to bring their four-city legacy to life through modern releases, meaningful storytelling, and memorabilia fans can be proud to own.”
Key elements of Kings Collectibles will include:
- A new, always-on collectibles pipeline featuring scheduled drops of Kings memorabilia
- Collections that bring the Kings unique Rochester, Cincinnati, Kansas City, Sacramento journey to life through curated product series
- Modern drop formats built for today’s collector culture, including serialized editions, surprise-and-delight releases, and packaging designed for display and sharing
- Legend and alumni releases that spotlight iconic eras and players alongside contemporary Kings moments, creating a continuous bridge from heritage to future
- Verified game-used and player-signed memorabilia authenticated by the Kings
- Retail and event activations that connect product to real-world experiences - including in-arena moments, community touchpoints, and partner integrations
For more information and to sign up for updates, please visit KingsTeamStore.com/Collectibles.