Collectibles represented the largest contributor to growth among the three focus categories for eBay in the third quarter, according to financial results released by the company Wednesday.
eBay reported $2.8 billion in revenue for Q3 for a 9% increase on an as-reported-basis and $20.1 billion in gross merchandise value, which is up 10%.
According to eBay, the collectibles category was driven by year-over-year growth from trading cards, which includes both sports and TCG. Pokémon’s GMV saw triple-digit growth year-over-year for the third consecutive quarter.
eBay also reported increases in GMV for marketplaces TCGPlayer, which it acquired in 2022, and Goldin Auctions, which it acquired in 2024. Motors, parts and accessories and fashion were the two other focus categories in Q3.
eBay Live, which has emerged as a direct competitor to other live shopping platforms for collectibles, including Whatnot and Fanatics Live, reported growth across viewers, watch time, sold items and GMV from Q2. The marketplace highlighted key events for the platform in Q3, including collaborations with The Backstreet Boys, Logan Paul and Giannis Antetokounmpo.
eBay remains the largest seller of trading cards on the secondary market, according to Card Ladder. The third-party data tool's Industry page, which attempts to capture insight into the online trading card market as a whole, logged more than $290 million in sales for eBay in September.
Card Ladder tracked more than $52 million in sales for Fanatics Collect, more than $39 million for Goldin and more than $21 million for Alt in September.
Ben Burrows is a reporter and editor for cllct, the premier company for collectible culture. He was previously the Collectibles Editor at Sports Illustrated. You can follow him on X and Instagram @benmburrows.