GameStop’s collectibles business delivered more than $200 million in net sales for the third consecutive quarter, according to the company’s Q2 revenue report Tuesday.
According to the company's financial filings, collectibles accounted for $227.6 million in net sales in Q2, making up 22.3% of GameStop's overall total. Hardware and accessories continue to account for the bulk of the company’s net sales, with $592.1 million in Q2.
The sales total represents the second consecutive quarter in which collectibles have outpaced sales for software, which has traditionally been GameStop’s second-largest category. Collectibles made up 28.9% of the company’s net sales in Q1 with $211.5 million.
In addition to trading cards, GameStop’s collectibles business is made up of apparel, toys, gadgets and other pop culture-related items.
Trading cards are likely among the biggest drivers for GameStop’s financial turnaround, however, with the brand regularly expanding its relationship with card grading giant PSA. The two brands first partnered in May 2024 when GameStop announced it would begin buying PSA-graded cards for cash and store credit.
That relationship expanded in October 2024 when the brands collaborated on a program allowing collectors to submit cards for grading at PSA through select GameStop locations. Hoping to eliminate friction in the grading process for new collectors, the partnership has appeared to be highly successful, with GameStop announcing in May more than 1 million cards had been graded through the program.
The latest collaboration between GameStop and PSA arrived in July with the launch of the digital “Power Packs” platform. Opened digitally through GameStop’s website, Power Packs contain one PSA-graded card per pack and will eventually cover a number of different categories and pricing tiers.
PSA vaults physical twins of all Power Packs cards, allowing customers to ship cards directly home or have them held by PSA in a collection.
GameStop CEO Ryan Cohen said in a May interview collectibles and trading cards had played a major role in the company’s recent financial success.
Ben Burrows is a reporter and editor for cllct, the premier company for collectible culture. He was previously the Collectibles Editor at Sports Illustrated. You can follow him on X and Instagram @benmburrows.