We have a new most expensive card in hobby history!
The 2007-08 Upper Deck Exquisite Collection Michael Jordan-Kobe Bryant Logoman 1/1 fetched a record $12,932,000 early Sunday morning at Heritage to become the most expensive sports card sold at public auction.
The result edged out the $12.6 million paid for a 1952 Topps Mickey Mantle SGC 9.5 in a 2022 auction.
The previous record for any basketball card was the $5.2 million paid for a 2003-04 Exquisite Collection LeBron James Gold Rookie Patch Autograph /23 via a private sale in 2021.
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Featuring a pair of game-used Logoman patches and autographs from both Bryant and Jordan, the card easily eclipsed the pre-sale estimate of $6 million and up.
Among the most coveted pieces of memorabilia from the ultra-modern era, Jordan’s Logoman patch features a rare gold logo worn during the 1996-97 season, which celebrated the NBA’s 50th anniversary.
Prior to the record sale, the top result for any Jordan card was the $2.9 million paid for the 2003-04 Upper Deck Ultimate Collection Logoman Autograph 1/1 in June 2024. The previous record for a Bryant card of any kind was set earlier this month when a 2015-16 Panini Flawless Logoman Autograph 1/1 sold for $2.3 million in a private sale.
Heritage’s record-breaking sale closely follows a second consecutive record month for online trading card sales. Card Ladder tracked more than $308 million in online sales in July after a then-record $306 million was recorded in June.
Ben Burrows is a reporter and editor for cllct, the premier company for collectible culture. He was previously the Collectibles Editor at Sports Illustrated. You can follow him on X and Instagram @benmburrows.