PSA Offers program: Who's buying cards? What's next for hobby 'matchmaker'?

Major card shops, retailers among those buying in "very selective" program, PSA tells cllct

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The PSA Offers program launched last November as the grading giant took a bigger role in the secondary market. (Credit: PSA)

Several major card shops and at least one trading card retailer are among the companies buying at scale from the PSA Offers program, PSA confirmed to cllct Thursday.

Launched last November, PSA Offers, which allows collectors to sell cards with PSA acting as a facilitator to a small group of buyers, signaled a significant push by the grading giant into a larger role on the secondary market.

Beyond describing a partnered network of buyers, which can include individuals, breakers and card shops, little has been known about how the program works behind the scenes.

According to PSA, the network is currently made up of dozens of buyers, including Burbank Sportscards, which was founded by Rob Veres in 1987, Atlanta’s CardsHQ, which was founded by Sports Card Investor creator Geoff Wilson in 2024, and Buffalo-area retailer Dave and Adam’s Card World.

PSA confirmed to cllct it has remained “very selective” when adding new partners to the program, but expects the number to scale in 2026 when it makes the application process more accessible.

In December, PSA president Ryan Hoge told cllct the program could expand and eventually become a [“matchmaker” tool for collectors with a wishlist of cards])https://www.cllct.com/sports-collectibles/sports-cards/psa-offers-program-will-play-matchmaker-for-collectors-with-wish-list-of-cards), and that appears to still be in PSA’s long-term plans.

“The big vision however is to make it open to everyone,” Bo Ebeling, general manager of PSA Offers, told cllct. “Imagine saying, 'I’ll pay X for Y card,' and your offer appears in a potential seller’s PSA account the moment it’s graded. Or browsing the million-plus cards in the PSA Vault and sending offers directly. That’s where we’re headed, and we think this will be one of the most fun and useful innovations in the hobby in some time.”

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The process for which cards receive offers and the price of each offer has largely been unclear, though collectors have speculated it being linked to buyers within the network selecting cards ahead of time and offering to pay a percentage based on recent sales data.

“Buyers set their offer criteria in advance,” Ebeling said. “When a card matches, the offer appears in the card owner’s account during the submission process or thereafter, if they store it with the PSA Vault through our My Collection feature.”

If multiple buyers are interested in the same card, PSA says it will only show the owner of the card the highest offer.

PSA declined to offer any insight into how many items have sold through the program, but told cllct “most” cards receive an offer, and the eventual goal is for every card to receive an offer.

The program most recently expanded in September to include offers for cards as soon as grades are revealed.

In addition to its offers program, PSA has played a major role on the secondary market through its partnership with eBay. According to PSA’s official eBay storefront, the company has sold more than 1.1 million items on the platform since January 2024.

PSA has also begun offering limited “Grade & Sell” specials with expedited turnaround times for collectors who agree to sell cards through PSA on eBay.

Ben Burrows is a reporter and editor for cllct, the premier company for collectible culture. He was previously the Collectibles Editor at Sports Illustrated. You can follow him on X and Instagram @benmburrows.